Recent Articles

The Need For Speed

As business gets faster every day, the ad specialty industry is not immune.

Discussion Group Tackles Growing Demand For Faster Service »

Study: Marketers To Spend More On Brand Awareness

Marketers are breaking out their checkbooks in an effort to build brand awareness.

Study: 56% Of Marketers Plan To Increase Budget »

Counselor Unveils 2014 Power 50

At a ceremony held last night during the ASI Power Summit in Scottsdale, AZ, Counselor magazine announced its 2014 Power 50.

Headed Up By Marty And Jeremy Lott From SanMar »

Counselor Commentary: Readying The Drones

In one of 60 Minutes’ more memorable recent interviews, Amazon’s Jeff Bezos showed off his company’s splashiest latest project: drones that can deliver products.

Industry Will See Drones In Action Sooner Than You Think »

The Marek Group Acquires CPI Promotions

Wisconsin-based marketing firm The Marek Group has acquired distributor CPI Promotions, the companies have announced.

Financial Terms Of Deal Not Disclosed »

Alibaba’s IPO Sum Already Covered

China-based Alibaba Group has already received enough orders to cover its IPO sum, according to a report from Reuters.

Set To Price Shares Between $60 And $66 »

Social Media Ad Spending Continues Rise

Survey: Top companies are spending more than ever on social media, but few have been able to measure its impact on their businesses.

To Take Up More Than 13% Of Marketing Budgets In 2015 »

Yuan Value Reaches Six-Month High

China’s currency, the yuan, strengthened to a six-month high against the U.S. dollar yesterday, as the country’s central bank set a sharply stronger midpoint amid concerns that China’s economy is slowing.

Steadily Appreciating Since May »

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