DECQUORUM

Running a decorating business has a lot of facets. Join us on the DecQuorum blog as Kristine Shreve discusses them all, covering everything from combining embroidery and sublimation to what types of social media will benefit your business most. Kristine currently writes about embroidery, sublimation, decoration, social media and business as the Director of Marketing for EnMart. Besides the DecQuorum blog, Kristine also writes for the EmbroideryTalk Blog at http://blog.myenmart.com and the SubliStuff blog at www.sublistuff.com. You can contact Kristine through the EnMart Twitter feed at www.twitter.com/EnMartian or Facebook page at www.facebook.com/Enmartpage or by e-mail at kristine.shreve@myenmart.com.

5 Reasons Business Blogs Are Still Relevant

If you read anything about social media or marketing these days, you probably already know that a lot of people are claiming social media killed blogging, rather like video killed the radio star. read more...

Posted: Friday, February 17, 2012

Do We Have to Like Every Customer?

We've all probably encountered problem customers at one time or another. Maybe they're demanding. It could be they want to pay bargain basement prices and still receive platinum-level product. read more...

Posted: Friday, February 10, 2012

Are You On Sale?

When you own a business, you have to know what a fair price is for everything you sell. Garments, decoration services – no matter what it is, you have to be able to tell your customers what you're charging, and you have to know why that price is the right price. read more...

Posted: Friday, February 3, 2012

Do Something Different

My normal writing style tends toward long sentences, with multiple clauses and lots of commas. I rarely will choose one word when ten would do equally well. read more...

Posted: Friday, January 27, 2012

Looks Aren't Everything

I frequent several garment decoration, embroidery and small-business forums, and on almost all of them there is a section where people can ask for a review of their business website. In theory, I love this idea, since having an impartial eye look over something complicated that you've been working on for a while is always helpful. read more...

Posted: Friday, January 20, 2012

The Importance of a Web Presence

This post was sparked by a task that was given to me recently. I was asked to find an embroidery company that would be large enough to handle a significant embroidery job, based on an existing list of companies. read more...

Posted: Friday, January 13, 2012

A Customer Has To Be Earned

I believe that supporting local businesses and small business in general is very important, but recently I've also started to see a trend I'm not sure I like. read more...

Posted: Friday, January 6, 2012

Five Tips and a Thank You

I'm not much for year-end wrap-ups. I've never been a fan of the ''10 Best'' or ''12 Worst'' or ''6 Biggest'' lists that seem to come out at the end of every year. read more...

Posted: Thursday, December 22, 2011

What Are You Waiting For?

If I added up all the hours spent staring at blank pages and flashing cursors, I'd probably find several years of my life have been devoted to waiting to write. read more...

Posted: Tuesday, December 13, 2011

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